Current Status Not Enrolled Price Free Get Started Login to Enroll Course Content 1. MARKETING IN RETAIL BANKING INTRODUCTION TO MARKETING THE IMPORTANCE OF A BRAND THE DIFFERENCE BETWEEN MARKET SHARE AND VALUE SHARE MARKETING DEPARTMENT STRUCTURE BUILDING A MARKETING AND SALES PROMOTION PLAN THE ADVERTISING MEDIA MIX MAINTENANCE ADVERTISING DIGITAL MARKETING CONCLUSION 2. SALES MANAGEMENT FOUNDATIONS INTRODUCTION TO SALES MANAGEMENT SALES MANAGEMENT BUILDING A SALES TEAM TOOLS TO BUILD SALES CONVERSIONS HIRING A SALES TEAM TRAINING A SALES TEAM SALES TEAM MEETINGS MOTIVATING SALES TEAMS SETTING TARGETS FOR A SALES TEAM TARGET SETTING EXAMPLES HOW TO REWARD SALES PERFORMANCE 1 of 2